There’s something new happening at Lotters — and we couldn’t be more excited to share it with you.
After decades of crafting quality wooden furniture loved by South Africans, we’re stepping into a new era of design, innovation, and modern living.
A Fresh Look, Same Trusted Craftsmanship
Lotters has rebranded with a refreshed logo, a modern colour palette, and a sleek new visual identity — reflecting who we are today: a proudly South African furniture brand that combines tradition with trend.
Our new branding brings a stylish mix of black, ochre, white, and grey — colours that echo the timeless warmth of natural wood while embracing modern simplicity.
But while our look has evolved, one thing remains the same: our commitment to quality craftsmanship and exceptional value.
“Different logo, same Lotters. Still built with care, still made for home.”
New Stores, New Experiences
As part of our national growth, we’re proud to announce the opening of new Lotters stores across the country — each designed with our fresh new look and feel.
These spaces have been carefully curated to create a seamless shopping experience, blending elegant design inspiration with easy product discovery.
Customers can now explore our full range of furniture collections — from bedroom and dining to living and custom pieces — in beautifully styled displays that make it easy to picture your next home transformation.
Keep an eye out for your nearest Lotters store, as more locations are opening soon!
The New Website
We’re also thrilled to announce that a brand-new Lotters e-commerce website is on the way, launching this November.
Designed for simplicity and style, our new site will make shopping easier than ever — whether you’re ordering from the comfort of your couch or finding your nearest branch.
The new site will feature:
Full online store with nationwide delivery options
Custom order requests made simple
Inspiration galleries to help you style your space
Franchise & store locator for convenience
Stay tuned on our social media pages for updates as we count down to launch!
A New Chapter for Lotters
This rebrand marks more than just a new logo — it’s a celebration of how far we’ve come and where we’re headed next.
We’re blending our legacy of handcrafted quality with modern design, technology, and customer experience to bring you the future of furniture shopping.
From our team to your home — thank you for growing with us, believing in us, and continuing to make Lotters part of your story.